BotBee Platform Features – Complete Overview

BotBee is an AI-powered communication and automation platform designed to help businesses manage messaging, automation, marketing, and integrations from a single system.

This article explains each BotBee feature in simple terms so you understand what it does and how it helps your business.

Account & Usage Limits

Contacts 

You can store and manage up to 30,000 or more customer contacts inside your BotBee account, depending on your selected plan.

These contacts can be used across the platform for:

• One-to-one chat conversations
• Automated workflows
• Bulk broadcasting
• Campaigns and follow-ups

WhatsApp Account 

You can connect one or more WhatsApp Business API numbers to your BotBee account, based on your plan.

Connected WhatsApp numbers can be used for:

• Messaging and customer support
• Chatbot and automation workflows
• Broadcast campaigns
• CRM and third-party integrations

Message API Credits

Message API credits are used when sending or receiving messages, triggering automations, webhooks, or workflows. Credits are deducted based on actual usage.

WhatsApp & Social Automation

Facebook Comment Automation

Automatically reply to Facebook post comments and send private messages (DMs) when users comment on your posts.

Instagram Comment Automation

Trigger automated replies or DMs when users comment on Instagram posts or reels. Useful for lead generation and campaigns.

WebChat

A website chat widget that allows visitors to chat with your business directly from your website. Messages can be automated or handled by agents.

Social Posting

Schedule and publish posts across connected social platforms from one dashboard, reducing manual effort.

Click to WhatsApp Ads

Integrate WhatsApp with Meta ads so users who click ads are redirected directly into a WhatsApp chat with your business.

Automation & Integrations

Webhook Workflow

Trigger workflows using webhooks to send data between BotBee and external systems in real time.

WhatsApp Flow Form

Create interactive, native WhatsApp forms using WhatsApp Flows to collect collect data, leads, bookings, and user inputs directly inside WhatsApp.

WooCommerce Integration

Automatically sync orders, customers, abandoned carts, and notifications between WooCommerce and WhatsApp.

Shopify Integration

Connect Shopify to send order confirmations, shipping updates, abandoned cart reminders, and automated messages on WhatsApp.

WhatsApp Catalog

Display and share your product catalog directly inside WhatsApp, allowing users to browse products without leaving chat.

Team Logins

Allow multiple team members to access the BotBee platform with individual logins and controlled permissions.

AI & Smart Automation

AI Tokens

AI tokens are used for AI-powered replies, content generation, chatbot intelligence, and smart automation.

AI Training (FAQs, URLs, Files)

Train your AI chatbot using your business FAQs, website URLs, and uploaded documents so it responds accurately to customers.

Advanced Message Templates

Create and manage advanced WhatsApp-approved templates with dynamic variables, buttons, and structured content.

ChatGPT Integration

Enable ChatGPT-powered responses for smarter, conversational AI interactions.

DeepSeek Integration

Use DeepSeek AI for advanced reasoning, knowledge-based responses, and intelligent automation.

Data & API Capabilities

Google Sheets Integration

Automatically send or fetch data from Google Sheets for leads, orders, reports, or automation workflows.

HTTP API Flow Builder

Create API-based workflows visually using HTTP requests to connect external systems and services.

API Integration

Use BotBee APIs to connect CRMs, ERP systems, payment gateways, or internal tools.

Chatbots & Campaigns

Unlimited Chatbots

Create and deploy unlimited chatbots across supported channels without restrictions.

Bulk Broadcasting

Send bulk messages to opted-in users using approved templates for marketing, updates, or notifications.

Sequence Campaign – Unlimited

Create automated multi-step message sequences for follow-ups, onboarding, reminders, or drip campaigns.

WhatsApp Business Features

WhatsApp Pay

Support WhatsApp Pay–enabled transactions where available (subject to Meta and regional availability).

WhatsApp Business App

Use WhatsApp Business App features alongside API (supported through coexistence where applicable).

Signature Message

Automatically add a predefined signature or branding message to outgoing chats.

Shared Inbox

Manage all conversations from a shared team inbox so agents can collaborate efficiently.

Live Chat

Allow agents to take over conversations from bots and respond manually in real time.

Advanced Chatbot Builder

Design complex chatbot flows using a drag-and-drop visual builder with conditions, logic, and integrations.

Chat Widgets – Unlimited

Add unlimited chat widgets across multiple websites or landing pages.